PIO - Media Relations & On-Camera Training Class
Oct. 19-20, 2023 8 am – 4 pm Cost: $295.
Host and Training Location: Jefferson Parish Sheriff’s Office Training Center
1801 Westbank Expressway - Harvey, LA 70058
Discover How to Master Your Next Interview or News Conference
Establish the Accurate Narrative of an Event in both Mainstream and Social Media
This class is taught by 2 instructors who routinely cover some of the nation’s major breaking news events to keep their course the most up-to-date in America.
This training is geared for: Law Enforcement, Firefighters, Chiefs, Sheriffs, Administrators, Command Staff, Public Information Officers, Trainers, Community Relations Personnel and anyone else who deals with the News Media. This fast-paced, hands-on, interactive course is designed to help Public Safety representatives communicate effectively with the Media and Public, both routinely and during times of crisis. An assortment of video clips demonstrating both good and bad media relations incidents are shown to the class. The course was created and is conducted by Emmy Award Winning veteran broadcast news reporter and author Russell Ruffin, who has worked with both Fox News and NBC, covering such stories as the Fall of the Soviet Union as well as crisis news events across America.
Class Participation: LIVE On-Camera
Breaking News Simulations will place participants before a LIVE TV News camera for interviews and news conferences. The instructors and the rest of the class act as reporters by asking tough questions. Participants are given an objective critique, along with a video of their performance.
LIVE Demonstrations:
Using Your Smartphone to Shoot and Distribute Your Own Video Sound Bites to the Media
Topics Covered:
Developing Effective Talking Points
Establishing the Accurate Narrative of a News Event
Holding an Effective News Conference/Interview
Keeping Your Media Message On-Track
Press Release Writing and Distribution
Video News Release Shooting and Producing
Managing Tricky Questioning
Projecting the Proper Body Language
Lessons Learned from Real World Events
Handling News Conference Interruptions
Ambush Interviews and Investigative Reporters
Materials Provided: 220 page Media Relations Guide/Workbook. Video of your on-camera performances.
To Register: See attached page or hyperlink to: https://MediaTips.Org or register by phone: 303-470-0716
Nearby Hotels:
Hotel in the area
The training class is located at:
Jefferson Parish Sheriff’s Office Training Academy
1801 Westbank Expressway, Harvey, Louisiana 70058
(Please enter at the Rear of the Complex at Olive and 8th Streets)
Each listing below shows driving distances from that hotel to the training class
Some hotels in this area offer special rates for Law Enforcement.
Below is a list from an Internet search. We have listed their phone numbers so you can call for any questions or reservations. There are no specific recommendations from the hosting Sheriff’s Office
Comfort Suites Harvey - New Orleans West
275 Whitney Ave, Gretna, LA 70053
Comfort Suites Harvey - New Orleans West
Book on hotel site
1611 Elton Court Rd, Harvey, LA 70058•(504) 361-9110
2.9 miles away from class from class
Holiday Inn New Orleans West Bank Tower
3-star hotel
275 Whitney Ave, Gretna, LA 70053•(504) 366-8535
Driving Distance 2.5 miles away from class
275 Whitney Ave, Gretna, LA 70053 very good | 946 reviews Pool Free parking Great location Great service Popular with business travelers High-rise hotel with an outdoor pool & on-site dining, plus free WiFi & parking.
Courtyard by Marriott New Orleans Westbank/Gretna
3-star hotel
5 Westbank Expy, Gretna, LA 70053•(504) 366-1010 2.4 miles away from class
4.3 Very good | 533 reviews
Pool Free parking Great dining Great service
Modern vibe
Bright rooms & suites in a relaxed property offering casual dining, an indoor pool & free Wi-F
Hampton Inn & Suites Harvey/New Orleans West Bank, LA
2-star hotel
1651 5th St, Harvey, LA 70058•(504) 324-5688
1.1 mi away from class
Book a room
4.3
Very good | 408 reviews
Pool Free parking Restaurant Great breakfast Great location Popular with families Great service
Modern hotel offering free hot breakfast, parking & Wi-Fi, plus an indoor pool & a gym.
Holiday Inn Express Harvey-Marrero
2-star hotel
2433 Manhattan Blvd, Harvey, LA 70058•(504) 366-5055
2.3 miles Away from class
4.4
Very good | 274 reviews
Pool Free parking Great breakfast Great location Bar
Best Western Plus Westbank
3-star hotel
1700 Lapalco Blvd, Harvey, LA 70058•(504) 366-5369
2.2 miles away from class
4.3 Very good | 784 reviews
Great pool Spa Free parking Great breakfast Great location Popular with families Great service
Stylish vibe Low-key hotel with free Wi-Fi & breakfast, plus a courtyard housing a restaurant & an outdoor pool
Homewood Suites by Hilton West Bank Gretna
3-star hotel
3 Westbank Expy, Gretna, LA 70053•(504) 619-9800
2.4 miles away from class
4.5
Excellent | 316 reviews Top-rated Pool Free parking
Free breakfast
Humble rooms in a down-to-earth hotel offering an outdoor pool, free breakfast & a gym.
Homewood Suites by Hilton West Bank Gretna
3-star hotel
3 Westbank Expy, Gretna, LA 70053•(504) 619-9800
2.6 miles away from class
4.5 Excellent | 316 reviews Top-rated Pool Free parking Free breakfast
Humble rooms in a down-to-earth hotel offering an outdoor pool, free breakfast & a gym.
La Quinta Inn by Wyndham New Orleans West Bank / Gretna
2-star hotel
50 Terry Pkwy, Gretna, LA 70056•(504) 368-5600
2.7 miles away from class
3.2Fair | 790 reviews
Pool Free parking Restaurant Pet-friendly Free breakfast Great location
Unfussy hotel with an outdoor pool & a laundry facility, plus free continental breakfast & parking.
Home2 Suites by Hilton Harvey
3-star hotel
1701 11th St, Harvey, LA 70058•(504) 962-7222
1.9 miles away from class
4.6 Excellent | 41 reviews
Top-rated Pool Free parking Great rooms Sleek quarters in a relaxed all-suite hotel featuring a gym, an outdoor pool & a furnished patio.
Hampton Inn & Suites New Orleans-Convention Center
3-star hotel
1201 Convention Center Blvd, New Orleans, LA 70130•(504) 566-9990
2.6 miles away from class
4.5 Excellent | 1,336 reviews Top-rated Pool Great breakfast Great rooms Great location Great service Modern vibe
Popular with business travelers
TownePlace Suites by Marriott New Orleans Harvey/West Bank
2-star hotel
1800 Central Blvd, Harvey, LA 70058•(504) 495-1144
2 miles away from class
4.2
Very good | 378 reviews Pool Spa Free parking Pet-friendly Great location Popular with families
Great service, Free Breakfast, Wi-Fi and parking, plus outdoor pool
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Cancellation Policy for Media Training Class
We provide a full refund for our Training Class if we are given at least 14 days notice. We provide a 50% refund for cancellations made between 13 and 7 days of the class. There is no refund for cancellations made less than 7 days prior to a class. You will still be permitted to reassign your seat to someone, or you or your representative may attend any future class in any region of the country without any additional charge.