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Monday, Nov 21, 2016 at 9:30 AM to 11:00 AM GST
College Road, Cork, Co. Cork, xxxx, Ireland
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Master Class 1: Innovating without R&D - effecting strategy and management in 'low-tech' SMEs
University College Cork, College Road, Cork, Co. Cork, xxxx, Ireland.
As part of the All Island Innovation programme, the School of Management & Marketing, UCC are delighted to announce the next innovation masterclass in the 2016/2017 series of international innovation thought leaders. The speaker for this event is Dr. Oliver Som, Professor for innovation management and innovation economics at Management Center Innsbruck and author of the book "Low-tech Innovation: Competitiveness of the German Manufacturing Sector" (http://www.springer.com/gp/book/9783319099729#aboutAuthors).
Dr. Som will visit UCC on Monday 21st November 2016 to deliver a master classes entitled Innovating without R&D - effecting strategy and management in 'low-tech' SMEs. The master class will focus on innovation strategies for the SME firms operating in non-R&D-performing industries to succeed and provide the audience with practical insights based on German case study evidence.
This master class is targeted at the industry audience and is free to attend, although booking is required.
Cancellation Policy
If you cannot make it then please let us know so we can plan adequate catering for this event. Email: l.dooley@ucc.ie
By registering for attending this event, you may receive updates and news from InterTradeIreland and/or partner organisations of the All-Island Innovation Programme. InterTradeIreland (and host organisation) will not circulate your details to any unrelated third party. Should you wish not to receive any related communication then please emaill.dooley@ucc.ie.
http://www.ucc.ie/en/mgt//
School of Management and Marketing, University College Cork Innovation Master Classes
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